Back to Knowledge
November 11, 2024
5 min read

Getting started with AI Visibility

Want to know how AI talks about your brand? Here are 3 steps to get started with AI Visibility.

Step 1: Understand your current visibility

Before you optimize, you need to know where you stand.

With art8 you instantly see:

  • Visibility Score: How present is your brand? (0-100)
  • Mentions: How often are you mentioned?
  • Context: In which contexts do you appear?
  • Sentiment: How are you talked about?

This is your baseline. You optimize from here.

Step 2: Analyze your competitors

Your AI Visibility is only relevant in comparison.

With the Competitor Lens you see:

  • How do competitors perform?
  • Which brands are preferentially recommended?
  • In which contexts do they dominate?

This shows you where you need to catch up – and where you already lead.

'You can't improve what you don't measure.'

Step 3: Optimize strategically

Now you know where you stand. Time to act.

Focus on these levers:

  • 1.

    Increase content presence

    Publish in trade publications, blogs, communities. The more you're mentioned, the more visible you are.

  • 2.

    Implement structured data

    Schema.org, JSON-LD, Open Graph – make your brand machine-readable.

  • 3.

    Improve sentiment

    Collect positive reviews on G2, Trustpilot, Capterra. Respond to negative mentions.

  • 4.

    Sharpen context

    Position yourself clearly: For whom? What problem? What solution?

Bonus: Continuous tracking

AI Visibility is not a one-time project – it's a continuous process.

With art8 you track:

  • How is your Visibility Score changing?
  • Which optimizations are working?
  • Where are competitors catching up?

Quick-Start Checklist

Your first 30 days:

  • Create art8 account
  • Analyze brand (Visibility Score, Mentions, Sentiment)
  • Add competitors (Competitor Lens)
  • Identify gaps (Where is visibility missing?)
  • Create content plan (Blog, PR, Reviews)
  • Implement structured data
  • Set up weekly tracking

Avoid common mistakes

What you should not do:

  • Measure once, then forget
  • Ignore competitors
  • Focus only on quantity (more content ≠ better visibility)
  • Ignore sentiment (negative mentions hurt)

Point of Truth

AI Visibility is easy to start: Measure, compare, optimize. With art8 you have all the tools you need.

Check how visible your brand is in AI contexts

Use the tool for a reality check – and the methodology as reference.

Optional: Create account

Getting started with AI Visibility | art8.io